CAPILLARY ANALYSIS
CAPILLARY ANALYSIS
With the help of the latest investigative tools, we analyze your hair, your skin to determine its condition and suggest the most suitable course of action to take care of your scalp, your hair and you
APPLICATIONS
Our preparations based on the highest quality essential oils help to solve the most common and annoying situations of both the hair and the capillary skin. They are then applied with a trichotherapy protocol by our specialists
home care
From the application of our trichological protocols, we are able to offer you the appropriate products to continue-at the comfort of your home-our capillary chronogram to take care of your hair and scalp at home as well
PRODUCTS
Customers
CERTIFICATIONS
YEARS OF EXPERIENCE IN THE INDUSTRY
TRICOAFRO was born from the need to bring an authoritative voice in the trichological field on Afro hair but not only. What is told about this type of hair is profoundly wrong: hard hair, untamable hair, ugly hair. All these adjectives have a racist concept at their base: all hair-including Afro hair-is natural and beautiful if properly cared for and if stripped of the Eurocentric concept that only straight hair is beautiful hair. Moreover, a significant number of problems are attributed to this type of hair that do not arise from their structure, but rather from how they are normally (mis)treated, especially chemically, to adhere to European beauty standards. To dispel all these false myths, TRICOAFRO was born, a company that can train professionals, treat any abnormal capillary health situation, and offer services and products to both experts in the field and the public. The study of capillary techniques, products, and applications is our daily routine. A small detail: we treat any type of hair, not just Afro. The health and beauty of your hair is the goal, the goal.
BRAZILIAN CURLY is the salon where your hair will be reborn.
A butterfly, a symbol of rebirth, is symbolized in the BRAZILIAN CURLY logo.
That is what we will do with your hair: we will revive it to its full splendor.
We will study with you what to do, both on the scalp and on the hairline, proposing a path to restore vitality to your hair, through the application of a hair chronogram done both in the salon and continued at home, in your hair care routine . Nothing is left to chance: a dedicated protocol for each different situation is the most important thing. Hair and scalp are not the same: each customer has their own specificity and we enhance it.
BELEZA PURA is the company in charge of importing and selling the capillary products-all of Brazilian origin-through its stores and innovative online shopping that allows access with as many as 7 different languages to best satisfy any customer.
Through online consultation or in-store analysis, BELEZA PURA specialists will suggest the right products for you to be able to take care of your hair. Each store has special software that custom processes your chronogram. The explanations given in the store are then followed by an actual full-color manual, with text and photographs, to make the best use of the products purchased.
More than 1000 products form the BELEZA PURA offer: surely ta these are also the perfect products for you.
WHO CREATED TRICOAFRO, BRAZILIANCURLY AND BELEZA PURA?
CELIA REGINA COSTA: Here, in brief, is her history, her resume.
He was born in Cuiaba, capital of the Brazilian state of Mato Grosso. She began at a young age to work and become passionate about hair, independently running a salon in her hometown with her mother, not neglecting her studies that led her to attend two Brazilian universities.
After moving to Italy, she continued academic attendance at the State University, University of Milan. Successfully founded the first enterprise,BELEZA PURA that deals with importing and selling Brazilian capillary products.
The firm will, tenacity combined with the right amount of courage and lightheartedness,led her to open the first salon specializing in afro hair in Milan, BRAZILIAN CURLY. But it is just another step: a true professional does not stop their studies and specializations.
Celia then certified herself as a trichologist with an international certificate from ABT – Brazilian Association of Trichology -. To this important certification, she adds the one with the same specialty obtained at TRICO ITALIA and consequently successfully attends numerous specialized trichological courses in Brazil, Portugal and Italy to establish herself as a “true hair professional”.
Thus was born TRICOAFRO, the union of two realities dedicated exclusively to hair